We went and saw WALL-E again this weekend, and again loved it. Seeing the sleek, translucent look of EVE and the other robots got me to thinking about the relationship between Apple, Pixar, and the robots in WALL-E. It doesn't take much imagination to see striking similarities between EVE and the trendy line of Apple products.

As it turns out, there is. From Fortune: Apple's Jonathan Ive helped Design the heroine of Pixar's Wall-E.

"I wanted Eve to be high-end technology - no expense spared - and I wanted it to be seamless and for the technology to be sort of hidden and subcutaneous," Andrew Stanton, Wall-E's director, told Fortune. "The more I started describing it, the more I realized I was pretty much describing the Apple playbook for design."

Posted by Jonathan on 5 July, 2008 | Permalink
Tags: Apple (10), Wall*e (3) | Comments (0)

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